Welcome to the monthly newsletter for the National Association of Women Business Owners® (NAWBO®) San Francisco Bay Area Chapter. This is the newsletter for October 2013.
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Member News
Welcome New and Renewing Members!
Message from the President
Members in the News & Member Spotlight
Member Benefits & Opportunities
Ideas, Inspiration and Opportunities
Procurement Programs
NAWBO SFBA Events
NAWBO®-SFBA Networking Breakfast - Oakland: October 3(first Thursday of each month)
NAWBO®-SFBA Monthly Educational Speaker Series & Dinner - San Francisco - Thursday, October 10 (second Thursday of each month)
NAWBO®-SFBA Networking Breakfast - San Francisco: October 16 (third Wednesday of each month) NEW LOCATION at SBA!
NAWBO®-SFBA Leaders Circle: October 17, 2013 (third Thursday of each month)
NAWBO®-SFBA Networking Breakfast - Marin: October 22 (fourth Tuesday of each month)
NAWBO SFBA LeanIn Circles: next Circle will be in November. Watch for information.
NAWBO SFBA Networking Breakfast Forum Walnut Creek - Become a facilitator for the Walnut Creek Breakfast Contact Us.
Calendar View
Welcome to New and Renewing Members of NAWBO®-SFBA!
New Members
MJ Roney, with Decker Bullock Sotheby's International Realty in Mill Valley, joined our chapter as an Established Business Owner.
Elizabeth Bachman, Principal of Be Fabulous Training in San Francisco, joined our chapter as an Emerging Business Owner. Elizabeth's telephone number is 415-370-4214 and her email address is elizabeth@befabuloustraining.com.
Roberta Guise, principal of Guise Marketing and PR in San Francisco, has joined our chapter as an Established Business Owner. Roberta's telephone number is 415-979-0611 and her email address is roberta@guisemarketing.com.
Kimberly Schwede, principal of Kimberly Schwede Graphic Design and Illustration in San Francisco, has joined our chapter as an Established Business Owner. Kimberly's telephone number is 650-996-8390 and her email address is kim@kimberlyschwede.com
Jenny Terry, with Speak To Me in Mill Valley, has joined our chapter as an Emerging Business Owner.
Aja Duncan, Principal of Limitless Life & Leadership in SanFrancisco
Renewing Members
Keiko Hsu, Owner of Wings for Women in San Francisco, has renewed her membership as an Established Business Owner. Keiko has been a NAWBO SFBA member since 2010.
Blue Mudbhary, Owner of San Francisco Startup: Business Legal Services for Women, has renewed her membership as an Established Business Owner. Blue has been a NAWBO SFBA member since 2011.
Time to Join, Re-Join or Renew your membership? Simply register online www.nawbo.org
Thank you for your membership. We look forward to seeing you at upcoming events, and to the opportunity to grow, thrive, and lead together!
Message from the President
 Gender equity is not something that I’ve paid much attention to until recently. Discussions about gender issues seem to be everywhere. Last month I attended an informative event, Gender Equality Challenge: Rebuilding the 21st Century Workplace, supporting women in leadership positions. And, of course, I’ve read Sheryl Sandberg’s comments about gender bias in her book, Lean In.
Several reports on the status of women business owners identify that gender bias continues to affect women’s access to capital. Women-owned businesses are 20% less likely to be approved for a loan according (Biz2Credit) and if granted receive 80% less than men (Ewing Marion Kauffman Foundation).
Harvard Business School conducted a study this past year to find why women in their program were not faring as well as men. ‘Turning around its record on women, the new administrators assured themselves, could have an untold impact at other business schools, at companies populated by Harvard alumni and in the Fortune 500, where only 21 chief executives are women. The institution would become a laboratory for studying how women speak in group settings, the links between romantic relationships and professional status, and the use of everyday measurement tools to reduce bias.’ The New York Times.
I was at an invitation-only event of 10 men and three women with interest in the status of small businesses in San Francisco. The sponsor was pleased to have women at the table but it was also clear that we were not part of the conversation, similar to what women experienced in the MBA program in the study at Harvard.
Finally, TechCrunch Disrupt conference in SF received a lot of press this week for frat boyish behavior without regard for the women in the conference.
Gender GEDI concludes that social and cultural norms still to be less conducive for women to become entrepreneurs. It is easy for us to focus on our businesses where we have control of the values and the environment in which we work. On the other hand, we interact with the whole community and are impacted by the ever so subtle views and actions of others. It is so much part of the fabric of our culture that I dare say we don’t notice and accept subtle and not so subtle biases.
Regulations around federal contracting, selecting first and second tier providers, funding decisions, awarding contracts, etc., are all ways in which bias can impact a women-owned business.
As women business owners we clearly do not have a problem with being determined and focused on creating our success. We are, however, subtly affected by the biases that still exist in awarding contracts, granting loans, securing VC funding and other instances where we depend on the recognition of others. The change begins with us. We must open our eyes and recognize bias, comment on it and expect it to change. Are we focused on eliminating gender bias in our own businesses? It is our goal to work to assure that women have a level playing field on which to create their success. Do your part.
Best wishes on your success,
Kay
Kay Robinson
President, NAWBO SFBA
Members in the News & Member Spotlights
 Carolyn Pistone, a Committed Earthling
By Melody Brumis of Write on Time Solutions
Two years ago, Carolyn Pistone both started her latest business endeavor, Green Key Commercial, and joined NAWBO SF. She says she couldn’t have done one without the other. Carolyn, a self-described committed earthling, is dedicated to saving the planet using her real estate license! At Green Key Commercial, she applies a holistic and sustainable approach to all facets of the life of a property: purchase, leasing, facility management, tenant representation, and sale (purchase by a new owner).
Carolyn is a proud REALTOR®, EcoBroker®, and Certified Green Building Professional®. She is working to build a supportive, innovative, and collaborative environment for clients, vendors, team members, and, yes, even the planet, to thrive. She shares highlights of her first two years in business in a blog post: http://www.greenkeycommercial.com/events/happy-birthday-green-key-commercial/
An active NAWBO SF member, Carolyn attends both the monthly dinners and San Francisco’s breakfast forums. “I came as a guest,” Carolyn said about her first NAWBO event, “and joined the second I knew I would be open for business.” She shared the highlights of her two year membership. “NAWBO has given me a peer group, fellowship, boosters, mentors, and access to some of the finest feminine business wisdom available. It has been wonderful to be able to speak candidly and with pride with my NAWBO sisters and to celebrate our wins and face our challenges with honesty and bravery.”
When asked what she does for fun, Carolyn replied: “After a few years of cheering from the sidelines, I was finally inspired to put my running shoes back on and can be found on weekends trying to shave a few seconds off my 5K race time.”
You can meet up with Carolyn at Green Key Commercial, a NAWBO event, or the local race track.
If you’d like to be featured in a Membership Spotlight, contact Melody Brumis at mbrumis@wtsolutions.biz.
Are you a member who has news about your business? Please send your news to NAWBO SF Bay Area info@nawbo-sfba.org. "News" refers to recognition your company has received in the press, awards you or your company have won, or events that have happened. This space is not used for promotion of products or upcoming events. Thanks!
Let us know about your business NAWBO SFBA members may bring a promotion item to display on our Member Information Table at each Monthly Dinner.. info@nawbo-sfba.org
Member Benefits & Opportunities
To see benefits available to you as a chapter member. See national benefits.
Promote Your Business
- NAWBO SFBA members may bring promotional brochures or flyers to display on our members' information table.
- Attendees have the opportunity to showcase their products/services with a marketing table. Cost for members is $50, non-members is $250. Contact Wendi info@nawbo-sfba.org to arrange.
- Submit your event to our online calendar. Click here to suggest an event.
- Place an ad in our eblasts ($150 per eblast). Contact info@nawbo-sfba.org.
Get Involved!
The best way to benefit from your membership in NAWBO®-SFBA is to get involved! You'll also continue to enhance your leadership skills and gain increased visibility for your business.
- Attend events (monthly mixers, networking breakfasts and special events)
- Give feedback & share your thoughts
- Join the board
- Chair or join a working group (working groups information)
- Marketing, Social Media, Public Policy, Affiliates, Programs & Membership
- Become a program facilitator (breakfasts or brown bag lunches)
- You can select your own location! How about Walnut Creek area?
Grow, Thrive and Lead!
Contact Kay Robinson president@nawbo-sfba.org to share your interest in being an active volunteer member of NAWBO SFBA!
Second Thursday
Location: Sir Francis Drake Hotel
Thursday, October 10 Educational Speaker Series & Dinner 5:30 PM - 8:00 PM (networking, dinner and speaker)
The Millionairess Formula
The 6 Steps to a Million Dollar Business and Lifestyle
with Allison Maslan
In this powerful and inspiring presentation, CEO Mentor and Serial Entrepreneur, Allison Maslan will impact your audience with her 6 Step Strategy she has used to grow 10 successful businesses from the ground up yielding millions in revenue, while continuing to live a health and wealthy personal life. She will share the exact roadmap to run your business as the CEO, the Leader and the Visionary you are meant to be by taking the bold courageous steps necessary for the giant rewards.
Your audience will learn:
How to grow a high-revenue business that aligns with your truth
How to think and act like an inventor
The 3 Step Mojo Formula to create any result you desire.
How to run your business like the CEO you are meant to be.
The Blast Off Action Strategy-a step-by- step roadmap to implement Big Plans with even Bigger Rewards.
About Allison Maslan
Allison Maslan was recently named "One of the Top Women Entrepreneurs Who Inspire" by Self Made
Magazine and is author of the bestselling book, Blast Off! The Surefire Success Plan
to Launch Your Dreams Into Reality
December 12, 2013 ESS & Dinner will be Susan RoAne, known as “The Mingling
Maven®,” leads a double life as a bestselling author and a sought-after keynote speaker.
NAWBO COMMUNITY SERVICE OPPORTUNITY
We are proud to announce that NAWBO SF Bay Area raised $3,000 for Girls, Inc. through our opportunity drawing and a generous year end donation from members of the 2012-2013 Board of Directors in appreciation to outgoing president, Kathleen Thurmond. Kathleen was the force behind this fundraising effort and will present the donation to Girls Inc. in early September.
Walnut Creek Networking Breakfast Forum is looking for two facilitators. If you or a woman you know would like to co-facilitate this group of women business owners please contact us. Kay Robinson president@nawbo-sfba.org
Third Wednesday 7:30 AM to 9:00 AM
NEW LOCATION: Small Business Administration SFDO 455 Market Street, Suite 600 San Francisco, CA 94105 (415) 744-6777
October 16, 2013
 Why Time Management Always Fails:
(and what you need to know instead to be productive)
As an entrepreneur, your to-do list is a mile long and you often end the day frustrated by what didn't get done. You’re not alone and traditional time management tips are failing many entrepreneurs and adding to their overwhelm. Join Success Reboot coach Jo Ilfeld, PhD for proven take-home strategies to quickly increase your productivity and decrease your daily stress levels.
In this short workshop Jo will share:
- The #1 Reason Why Time Management Is Making You
- More Overwhelmed (and what to do about it)
- The Top Work Habit You Can Start Today to Increase Your
- Productivity Over 25%
- Her Favorite Strategies for Tackling Your To-Do List &
- Fighting Stress Every Single Day
Jo Ilfeld, PhD is an executive leadership coach who specializes in working with recently promoted leaders and entrepreneurs who are struggling to navigate their responsibilities. She transforms them into confident, effective leaders with high-performing, cohesive teams. To learn how Jo can help you in your professional life, visit www.SuccessReboot.com
Our morning breakfast forums provide a comfortable place for businesswomen and entrepreneurs to gather monthly, exchange ideas and discuss business challenges. The Networking Breakfast Forums are a dynamic, informative and productive way to start your day!
Cost:
Members registered by Monday: $12; at the door $15
Non-Members registered by Monday: $20; at the door $25
First time guests: same as members for first three months when you register as a Guest.
Please share the word with your friends and colleagues!
Learn more and register online by Monday, October 14
Fourth Tuesday 7:30 AM to 9:00 AM
Il Fornaio Corte Madera Town Center, Corte Madera
October 22 - Collaboration is the New Competition!
 Strategies for Working Together to Build your Business while Building the New Economy.
It's time to throw out the old business metaphors of "locking out the competition" and having to "kill what we eat" and remember that it takes a village and we can plant what we
eat. In this presentation we'll do a few simple exercises to make you expert collaborators and keep you thinking innovatively. Take your business to the next level by working with others to do the same.
Carolyn is a committed Earthling dedicated to saving the planet using her real estate license! Carolyn is the founder and Managing Director at Green Key Commercial, a full service company applying a holistic and sustainable approach.She works to build a supportive, innovative, and collaborative environment for all stakeholders to thrive.
Our morning breakfast meetings provide a comfortable forum for business women and entrepreneurs to meet monthly, exchange ideas and discuss business challenges. The Networking Breakfasts are a dynamic, informative and productive way to start your day!
Cost:
Members registered by Friday: $12; at the door $15
Non-Members registered by Friday: $20; at the door $25
First time guests: same as members for first three months when you register as a Guest.
Please share dates and details about our breakfasts with your friends and colleagues.
Learn more and register online by 11:59 PM Friday, October 18
Olivetos
5655 College Avenue
Oakland, CA 94618
7:30 AM - 9 AM
Thursday, November 7
Uplevel Your Weight Loss, Energy Levels, and Rock Your Mission
How Hormonal Balance Can Improve Your Business's Bottom Line with Sara Gottfried
Our morning networking breakfast forums provide a comfortable place for businesswomen and entrepreneurs to gather monthly, exchange ideas and discuss business challenges. The Networking Breakfast Forums are a dynamic, informative and productive way to start your day!
Cost:
Members registered by Tuesday: $12; at the door $15
Non-Members registered by Tuesday: $20; at the door $25
First time guests: same as members for first three months when you register as a Guest.
Learn more and register online by Friday, November 5
Please share the word with your friends and colleagues!
NAWBO SFBA Programs
Leaders Circle
NAWBO SF Bay Area Leaders Circle is a facilitated program for women business owners with revenues over $2M, providing high value leadership and business skills to help grow their companies and directly impact their bottom line. More Information.
LeanIn Circles
NAWBO-SFBA has created LeanIn Circle Groups based on Sheryl Sandberg's (COO of Facebook) best-selling "LeanIn" book. We are creating a community of women to encourage and support one another, to lean into our ambitions. More Information.
NAWBO National & NAWBO CA
National Conference October 3 -5, 2013 Miami, Florida
Need one more reason to register for NAWBO’s Women’s Business Conference in Miami? This year's opening reception is at the Nikki Beach Miami outdoor beach club—South Beach’s playground for jet setters, celebrities, VIPs and special guests...like YOU! Check it out here: www.nikkibeachmiami.com. Then go to http://nawbo.org/content_17264.cfm to register
Affiliates and Partners
 BlogHer PRO is like a two-day Social Media MBA October 22-23...for professionally-minded bloggers who want to take their business to the next level, and for women business owners who want the quickest path to acquire the social media savvy to effectively get the word out about their products, services, causes, and more. Keynotes from author and marketing expert, Porter Gale, and entrepreneurial musician Daria Musk bookend an agenda packed with actionable learning. Register here and enter code PRO13NAWBO for a 20% discount!
WOMEN'S EMPOWERMENT DAY - LOS ANGELES
Friday, October 25, 2013, 10:00AM - 4:00PM
Interested in gaining the skills and tools needed to be an empowered leader in your community? Join us for California Women Lead’s first annual Women’s Empowerment Day – Los Angeles, a one-day event designed to empower women.
Procurement Programs
Supplier Diversity Programs in corporations are a way for women owned businesses to secure contracts.
The first step is to become a certified Women Business Enterprise. Contact Women's Business Enterprise National Council (WBENC) to begin the process of being certified. http://www.wbenc.org/
Public Policy
SCR 62 Passed both State Senate and Assembly!
Great News on the success of Betsy Berkhemer-Credaire (Past President NAWBO-CA and NAWBO-LA, currently NAWBO-CA CP Chair)! Betsy has been championing resolution SCR-62 on behalf of NAWBO to make sure there are women on boards. http://nawbo-sfba.org/public-policy.php
Women Business Owners are Leading Indicators
Despite the challenging economic time of the last few years, women-owned businesses are thriving. That is not to say they we don’t have work to do - the majority are clustered in lower average revenue industries and other statistics show us still facing obstacles. This and other information can be found in a new info graphic released by The National Women’s Business Council illustrating the significant economic clout of women-led businesses.
- Women-owned firms produce employment for more than 23 million people in the United States, or 16% of our 2008 workforce.
- Approximately 8% of the total labor force work directly for a woman-owned firm.
- There are 175 countries with less population than the number women- owned firms employ (directly and indirectly); there are 150 countries with less population than the number of people women-owned firms employ directly!
- If U.S.-based women-owned businesses were their own country, they would have the 5th largest GDP in the world, trailing closely behind Germany, and ahead of countries including France, United Kingdom and Italy.
- If U.S.-based women-owned businesses were their own country, they would have a greater GDP than Canada, India and Vietnam combined.
- Bottom line: Women-owned businesses have an economic impact of nearly $3 trillion.
Here at NAWBO we keep this momentum going by promoting economic development within the entrepreneurial community and building alliances to other small business organizations. In the public policy arena we influence opinion makers in favor of legislation supporting women-owned business. By working together we grow and thrive as business owners.
http://www.nwbc.gov/research/national-womens-business-council-releases-provocative-piece-women-led-businesses
http://about.americanexpress.com/news/pr/2013/women-owned-businesses-job-creation.aspx
http://www.nwbc.gov/sites/default/files/Women%20in%20Business%202007-2010.pdf
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Deborah Lardie and Liz Hannah will be representing NAWBO SFBA on the New Public Policy Primer Calls that will be held monthly to keep us informed of issues affecting business owners.
Mayor's Roundtable: Deborah is participating SF Mayor's business roundtable discussions. Let her know issues that concern you as a SF business owner.
 Join Deborah Lardie and Lisa Hannah, NAWBO SFBA Public Policy Co-Chairs, and committee member, Deb Doyle in informing and advocating for our members.
NAWBO Advocacy Partners provide NAWBO with more opportunity to speak to decision makers on behalf of our members and all women business owners on issues that are most important to women entrepreneurs today. These issues include health care, procurement opportunities, access to capital, fair and equitable tax treatment for small businesses and more. For details on NAWBO’s public policy platform and legislative highlights—and to get involved to make sure your voice is heard—please visit our site’s Legislative Action Center. We invite you to get involved and make your voice heard.
Hottest News for Women Business Owners
It is our goal to keep you informed items of interest and important to women business owners. The best way for us to do that is to post regularly on our Facebook page. Make sure you Like us on Facebook so that you don’t miss something of interest including discounts on events, etc.
Key Dates: Mark Your Calendar
Suggest an event to be added to our calendar.Suggest An Event
If you would like to submit stories, news, events, or happenings for the next issue of NAWBO®-SFBA's e-news, please send to info@nawbo-sfba.org.
We invite anyone who is not already a member to join NAWBO®SF Bay Area. Take advantage of a growing package of member benefits and activities. To learn more, visit our website: www.nawbo-sfba.org/membership.php.
To subscribe to (or unsubscribe from) this newsletter, contact Wendi Moradian at 415.333.2130, or email: info@nawbo-sfba.org.
© 2010 The National Association of Women Business Owners® - San Francisco Bay Area Chapter (NAWBO®-SFBA). All rights reserved. Reproduction in whole or in part in any form or medium without express written permission of NAWBO®-SFBA is prohibited. |
